If you are an entrepreneur or freelancer, you’re probably always on the lookout for systems, strategies and techniques for selling more and making money through your company.

This is a fundamental characteristic that should bring together all those who want to do business in the true sense of the word.

But allow me to be honest with you. In the modern world, the truth is that the main difference between a successful company and an expensive dead end lies in marketing.

But what exactly is this mysterious “marketing”? For educational convenience, it’s much easier to explain what it ISN’T.

In fact, contrary to what one may think…

… marketing is NOT what you study in college…

The real objective of business degrees, marketing majors and MBAs is not to teach marketing.

The purpose of traditional education is to create loyal employees who are able to manage the day-to-day operations of large companies owned by those who finance universities and control them, directly or indirectly.

Alongside the idea that marketing is something you can only learn in college is the myth that marketing is “only meant for large companies” with unlimited budgets.

Too bad that…

… marketing ISN’T even the creative advertising campaign developed by the big-time company

In simple terms, any initiative ever sold by advertising agencies has been something creative, not scientific and not measurable.

In practice, large amounts of money are spent on the entrepreneur in various media, but the results are never recorded.

This is the world of marketing in which YOU live every day, the same one in which I found myself a decade ago when I started teaching.

But marketing is something much different.

The purpose of marketing is to decide what to sell and how, looking for free and profitable positioning in the mind of the customer

And thanks to marketing, in a society that is now completely saturated with products and services, there is a real possibility for you to thrive and create successful companies.

But only if you are willing to study real marketing and apply it properly to your company.

This is why I have decided to make the book “Marketing sucks… if you study it in college” available to the Anglo-Saxon public, as it has already revolutionized the complicated fabric of Italian entrepreneurism!

A true “survival guide” for entrepreneurs like you who don’t want to be fooled by so-called marketing experts.

>> GRATIS Today For UCC Summit 2020 Attendees <<

Inside “Marketing sucks… if you study it in college,” you will discover:

• The three eras of entrepreneurship (if you don’t know what works in the current era, your chances of success thin drastically…).
• The 10 marketing mistakes that 99% of you are making in your company.
• 6 concrete strategies for creating irresistible offers without touching your prices.
• What it really means to do marketing and why advertising agencies and web agencies are sabotaging your chances of success.
• The concept of positioning. General principles and how to apply them to your situation without making huge mistakes.
• How to find the first ideal target for your marketing project.
• The RFM formula to extract every single drop of juice from your client list.
• And much, much more…

Here are the comments of those who have already read
“Marketing sucks… if you study it in college”:

>> GRATIS Today For UCC Summit 2020 Attendees <<

Fill out the form below and add your name to the waiting list to be notified as soon as the book “Marketing sucks… if you study it in college” is available!